We don't fail to achieve our goals for lack of know-how, but for lack of effective execution.

Want to lose weight and feel great? Eat more and move less. Now certainly it’s more involved than that, but it’s not rocket science either. Yet millions of people are woefully out of shape, energy challenged, medically at-risk, and living less than their potential. The 12 Week Year^TM was designed to change that for those willing to take the Challenge.

By applying the principles and disciplines of Periodization within the context of The 12 Week Year^TM, you begin to consistently act with urgency on the critical few actions, which ultimately drive your success. This system of high performance is unlike any other on the market today. I hope you’ll take a minute to listen to what some of our clients have to say.

“After applying Periodization and The 12 Week Year^TM and losing 40 pounds, I’m in my best shape since college.”

“Not only did I increase my fitness, but I also coached my kids to multiple banners and a State Championship hockey season by applying Periodization.”

“Wanted to give you a quick update to my first 12 week period...over 90,000 in income (goal was 70k), finished 31 books (goal was 25), & averaged going to the gym 4 times per week! There may be something to this program after all."